SEO, or Search Engine Optimization, is an essential aspect of digital marketing that helps businesses improve their online presence and website ranking on search engines like Google. However, implementing SEO strategies requires time, effort, and expertise that not all businesses possess. That’s where hiring an SEO company in Atlanta comes into the picture.
Hiring an SEO company can be a game-changer for your business, but it’s essential to understand what to expect during the process. In this guide, we’ll provide a month-by-month breakdown of what you can expect when you hire an SEO company.
Month 1: Initial Consultation and Website Analysis
The first month after hiring an SEO company is crucial as it sets the foundation for your entire SEO strategy. The company will conduct an initial consultation with you to understand your business goals, target audience, and marketing objectives. They’ll also perform a thorough analysis of your website, including its structure, content, keywords used, and backlinks.
Based on their findings, the SEO company will develop an SEO strategy tailored to your business’s needs and goals. They’ll also provide recommendations for any changes or improvements needed on your website to optimize it for search engines. Therefore, knowing the right questions you need to ask before hiring an SEO company can be critical as this will not only help you understand their approach but also ensure that they are a good fit for your business.
Month 2: Keyword Research and Optimization
In the second month, the SEO company will focus on keyword research and optimization. They’ll use various tools to identify relevant keywords related to your business and industry. These keywords play a crucial role in helping your website rank higher on search engine result pages (SERPs). The SEO company will then optimize your website’s content, including titles, meta descriptions, and alt tags, using these keywords.
They may also suggest creating new content or updating existing ones with targeted keywords to improve your website’s relevance and authority. This process helps search engines recognize your website as a reliable source of information for specific topics or queries.
Month 3: On-Page and Technical Optimization
The third month is when the SEO company will focus on optimizing your website’s technical aspects. This includes improving site speed, fixing broken links or redirects, and optimizing images and videos on your website. They may also work on implementing schema markup, a code that helps search engines understand your website’s content better.
Along with technical optimization, they’ll also continue to monitor and update any changes made during the initial consultation to ensure everything is working as expected. By this time, you should start seeing an improvement in your website’s ranking and organic traffic.
Month 4: Content Creation and Link Building
Content creation and link building are vital components of every successful SEO strategy. In the fourth month, the SEO company will focus on creating high-quality, relevant content for your website. This can include blog posts, articles, infographics, and videos tailored to your target audience’s interests and needs.
They’ll also work on building backlinks, which are links from other websites that lead to yours. These backlinks help increase your website’s authority and credibility in the eyes of search engines. The more quality backlinks your website has, the higher it will rank on SERPs.
Month 5 and Beyond: Ongoing Optimization and Monitoring
SEO is an ongoing process, and you should expect your hired SEO company to continue optimizing and monitoring your website regularly. They’ll analyze data such as keyword rankings, organic traffic, bounce rates, and conversions to make necessary adjustments and improvements to your SEO strategy.
As the months go by, you should see a steady improvement in your website’s ranking, organic traffic, and overall online presence. However, it’s essential to remember that results may vary based on factors like industry competition, target audience, and search engine algorithms.
In conclusion, hiring an SEO company is a long-term investment that can significantly benefit your business in the digital landscape. By understanding what to expect month-by-month during the process and knowing how to choose a good SEO company, you can ensure a successful partnership and ultimately achieve your business goals. So, if you’re ready to take your online presence to the next level, consider hiring an SEO company today!